Twenty ads that shook the worldが好きなら

Twenty ads that shook the world
James Twitchell

"Like it or not, commercial speech - advertising - makes up most of what we share as a culture. We live in a time when the vast majority of Americans can recite, almost without thinking about it, the ingredients of a McDonald's Big Mac but would be hard-pressed to do the same with, say, a line or two of Wordsworth's poetry. It's with this in mind that James B. Twitchell, one of the most respected advertising scholar…

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