The wizard of ads 좋았다면

Roy H. Williams

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Breakthrough advertising

Eugene M. Schwartz

Advertising copywriting

Philip Ward Burton

The Advertising Concept Book

Pete Barry

Guerrilla Marketing

Jay Conrad Levinson

Zero to One

Peter A. Thiel

Beyond entrepreneurship

Collins, James C.

Contagious

Jonah Berger

The E-myth revisited

Michael E. Gerber

This Side of Paradise

F. Scott Fitzgerald

Rework

Jason Fried

Applied Imagination

Alex Faickney Osborn

Logo modernism

Jens Müller

BUILDING A STORY BRAND

Donald Miller

Cashvertising

Drew Eric Whitman

Confessions of an advertising man

David Ogilvy