ถ้าคุณชอบ Business research methods

Business research methods
Donald R. Cooper

Part I Introduction to Business Research 1 Research in Business 2 Thinking Like a Researcher 3 The Research Process 4 Business Research Requests and Proposals Appendix 4a: Covering Kids RFP 5 Ethics in Business Research part II The Design of Research 6 Research Design: An Overview 7 Secondary.…

นี่คือเล่มที่คุณควรอ่านต่อ

Principles of management
Principles of management
George Robert Terry
Basic marketing research
Basic marketing research
Naresh K. Malhotra
Organizational Behavior
Organizational Behavior
Stephen P. Robbins
The Innovator's Dilemma
The Innovator's Dilemma
Clayton M. Christensen
High Output Management
High Output Management
Andrew S. Grove
The Practice of Management
The Practice of Management
Peter F. Drucker
Effective Executive
Effective Executive
Peter F. Drucker
Competitive Strategy
Competitive Strategy
Michael E. Porter
The McKinsey way
The McKinsey way
Ethan M. Rasiel
In search of excellence
In search of excellence
Thomas J. Peters
Management control systems
Management control systems
Robert Newton Anthony
The Craft of Research (Chicago Guides to Writing, Editing, and Publishing)
The Craft of Research (Chicago Guides to Writing, Editing, and Publishing)
Wayne C. Booth
The practice of social research
The practice of social research
Earl R. Babbie
The mind of the strategist
The mind of the strategist
Kenʼichi Ohmae
Administration industrielle et générale
Administration industrielle et générale
Henri Fayol